C Magazine

Challenge: Visualizing Info Space

Professor: Dan Boyarski
Graduate Design Studio I
Carnegie Mellon University
Fall 2009

C is a magazine on the design of culture. It is published by a Scandinavian paper company to demonstrate the capabilities and quality of its paper. The inaugural issue explores Finland and Sweden’s cultural and design differences and similarities by surveying their photography, design, and applied arts over the centuries.

Assigned this artifact of complex information, my task was to explain its information space by visualizing its content, structure and navigation to an audience unfamiliar with the artifact.

C is subtly disarming, comfortably offbeat. It was clear early on that C’s information space had little to do with grids or traditional magazine structure. It is a publication born out of a love for beautiful design and cultural identity. The editorial sensitivity was evident from the first pages, and a romantic voice carries throughout the magazine. The mood was what I set out to visualize in this video.